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Radio spots? have y'all heard...
Upvote this question 0 Downvote this question

Curious if y’all have ever heard Bonanza running radio ads?

Reason I [URL removed] While slaving away in the shop today, I hear ads for, of all [URL removed] DuckDuckGo. My first thought [URL removed] Well that’s weird. They’re selling ‘no thing’ at all other than their search engine, yet here they are – on the radio in MY market.

My guess is, DuckDuckGo heard iHeartRadio’s campaign looking for new advertisers and quickly answered the call.

Thoughts? Input? Theories? All welcome.

asked almost 5 years ago

MagnoliaScreens
Reputation: 1120
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11 Comments

TrinketBox says: May 22, 2020

no, and the only time I saw ads outside of the internet was a Reader’s Digest story about bonz in the early days and I think there was an

TrinketBox says: May 22, 2020

And I there was some story on a morning show once when bonz was still in it’s first couple of years…but bonanza as far as I know has never had ads on TV or radio

abigdogmom says: May 22, 2020

Nope, Haven’t heard any Bonanza ads on the radio. They need to advertise on radio and TV

abigdogmom says: May 23, 2020

Bonanza really needs to get their name out in the media. Everytime I hear a news story about selling online, eBay is always the platform mentioned.

ccmom says: May 23, 2020

heard poshmark, ebay, shopify media ads

MagnoliaScreens says: May 23, 2020

@TrinketBox. Thanks for that info.

MagnoliaScreens says: May 23, 2020

@abigdogmom. With 21st century TV, the ability for consumers to skip through or never see ad spots, I see why TV ads aren’t a good spend. Radio OTOH, that’s where they ought to be, 110%. Thanks friend.

MagnoliaScreens says: May 23, 2020

@ccmom. Same here. When I mention to friends IRL we’re on Bonanza too, they look at me like a dog does with strange sounds – tilting their heads with a bewildered look on their face. Thanks.

abigdogmom says: May 24, 2020

@MagnoliaScreens, you are right and that never entered my mind when I commented.

MagnoliaScreens says: May 24, 2020

@[URL removed] I’ve taken a screenshot of your comment, recording for posterity – someone – anyone saying I’m right about anything. Lol high five

SpoCanvasser says: May 26, 2020

I’ve never heard or seen any Bonanza.com ads before.

3 Answers

This is an official Bonanza response.

Hello MagnoliaScreens! Great question, thanks for asking the group. I can tell you that it’s something that we’re actively discussing. We definitely agree that there are some great ways to get our brand message out there, without significantly increasing our costs. There will be more on this topic this summer. Thank you!

answered almost 5 years ago

BonanzaGreg
Reputation: 12
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2 Comments

MagnoliaScreens says: May 27, 2020

Appreciate you investing the time to follow up, Greg. For what it’s worth, I notice the twitter and fb pages for the company are, for all intents and purposes, dead in the water…

MagnoliaScreens says: May 27, 2020

…our social media isn’t great mind you, but as of now, I’m an Army of One. Poor excuse but it’s true.

Upvote this answer 1 Downvote this answer

I’ve never heard or seen any Bonanza.com ads before.

answered almost 5 years ago

SpoCanvasser
Reputation: 12
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1 Comment

MagnoliaScreens says: May 27, 2020

Good luck with your ecommerce efforts, my friend.

Upvote this answer 0 Downvote this answer

i heard a lot, especially [URL removed] here provide almost all the stations I need

answered almost 4 years ago

mizuno
Reputation: 12
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